About
What is Zinstrel and who's behind it?
Founded by Marcus Lawrence, a career arts and entertainment journalist, editor, recording artist, opera singer, and emerging thought leader in the AI music space, Zinstrel is where music and technology meet.
Marcus has spent nearly two decades telling stories across every kind of media, from print and radio to video, podcasts, and streaming. As the longtime former Executive Editor of NewReleaseToday, he worked closely with independent artists to help them grow their audiences, co-founded a national music awards show, and hosted a daily streaming program that spotlighted rising talent.
Zinstrel \ˈzin-strəl\ · noun
an artist who uses artificial intelligence in various degrees to produce music, while remaining firmly in control of creative and lyrical decisions. For a Zinstrel, AI doesn't replace creativity; it enhances it.
Today, Marcus appears at conferences and moderates conversations about the cultural and industry shifts surrounding AI music. He also serves on the Sonic Intelligence Academy's Creative Advisory Council.
Between its Instagram presence, Discord integration with the AI Underground creator community, conference partnerships, and thrice-weekly Substack, Zinstrel is building a home for music lovers, creators, and industry watchers who are curious about what comes next.
Marcus also creates music on Suno, Udio, Sonauto and Producer.AI as TheWildSeven.